Design and construction
Creation of a customized structure that could combine the aesthetic and practical needs of the customer was central to this event.
Creativity
Creativity allowed us to make this tour particularly engaging and fun for the participants. On the one hand they could have their hair done by professional hairdressers, on the other hand they could play with a simulation program which would give them the option to print their picture with different hairstyles.
Location
To be the background to this impressive structure were chosen the squares of the main Italian cities.
The predominant red color of Testanera products’ packaging prompted us to respond to the customer’s need for a customized structure. That is why we imagined a “little devil” that would travel throughout the country.
For the organization of this event, our team took care of every necessary task. Those included design, construction, transport, and assembly of the structure as well as display elements.
3
Visitators
20
Professional hairdressers
2
Hairstyles
200
Liters of spray
20
Squares
10
Samples gifted
